That is not to say that objectified is without value. Eleven songs from the film on white vinyl includes a download code too, available exclusively in shops worldwide for record store day, which has been rescheduled to june 20. Oct 04, 2018 dieter rams is arguably the most important and influential designer in the history of industrial design. Karen hofmann, chair of product design, and mark breitenberg, cofounder of the design accelerator. A conversation with designer dieter rams at artcenter college. Rams is the new documentary film from gary hustwit helvetica about legendary designer dieter rams, with an original score by pioneering musician brian eno. Join me in making the worlds first feature documentary on legendary designer dieter rams, and in helping preserve his design archive. I was a fan of his work and i met him when i interviewed him for objectified, but i think what really pushed me to do a film about him were his ideas about design on a big picture, on a societal level.
What can we learn about who we are, and who we want to be, from the objects with which we surround ourselves. Objectified is a look at the creativity at work behind everything from toothbrushes to tech gadgets. Objectified is a featurelength documentary about our complex relationship with manufactured objects and, by extension, the people who design them. Oct 10, 2018 join us for a onenight screening of rams, hosted by director gary hustwit, and copresented by aiga portland. Hustwit ran a successful kickstarter campaign in 2016 to raise initial funding for the film. Objectified is a good overview for consumers to understand the role of design in their lives. Dieter rams as little design as possible wallpaper. New york based documentary filmmaker gary hustwit, director of the acclaimed helvetica, objectified and urbanized films, is working on a new project a film about iconic industrial design figure dieter rams. Brian eno is releasing his original soundtrack to rams. Nov 27, 2018 boiled down to one thought, the ethos of the industrial designer dieter rams is this.
Please join us as we screen rams, a documentary portrait of dieter rams, one of the most influential designers alive, and a rumination on consumerism, sustainability, and the future of design. Especially since design is now a huge part of the overall innovation. Mar 18, 2018 gary hustwit has released three teaser trailers for his upcoming movie rams, a documentary portrait of dieter rams, one of the most influential designers alive a man of contradictions by design. The first episode of this new series tells the fascinating story of the birth of industrial design. This project is about a documentary filmmaker named gary hustwit helvetica, objectified and urbanized making a movie about dieter rams.
Gary hustwit films events photography vr books screening info about shop. He wants his books and this film going out and doing the talking. The first feature documentary about dieter rams by gary. Features an allregion bluray disc of the film and bonus extras, plus an 80page hardcover book of photographs by gary hustwit, with a foreword by dieter rams and an essay by sophie lovell. For his latestand most ambitiousproject, hustwit is making the worlds first feature documentary on dieter rams with neverbeforeseen footage and new interviews with the iconic 84yearold german industrial designer best known for his philosophy of less but better design. Alongside the celebrated names, from wedgwood to william morris, it also explores the work of the anonymous designers. Dieter rams is responsible for countless ubiquitous objects that we know and love and interact with on a daily basis.
Jun 06, 2017 in 2008, i had the honor of interviewing dieter rams for my documentary objectified, but i was only able to share a small piece of his story. The director of helvetica is making a documentary on. Indifference towards people and the reality in which they live is actually the one and only cardinal sin in design. As little design as possible book not many if any designers can lay claim to a body of work so far reaching that it has touched the lives of even those who have absolutely no idea who they are, let alone influenced virtually every contemporary. His current status as the star player in the design documentary firmament looks secure for some time with the release of his upcoming film, rams, about the pioneering german industrial designer dieter rams, accompanied by a soundtrack by brian eno. As little design as possible is an amazing book according to the design historian, photographer and film director gary hustwit. And its served as a benchmark of sorts in his quest to make a film about the legendary braun and vitsoe designer.
Rent objectified 2009 starring jonathan ive and marc newson on dvd and bluray. He continues to be a legend in design circles and most recently designed a cover for wallpaper magazine. Just like jony ive from apple is a household name today, dieter was a key facet of german consumer goods company, brauns brand image in the 1960s. Motion graphics by trollback dieter rams 10 principles of good design on vimeo. His unobtrusive approach and belief in less but better design generated a timeless quality in his products and have influenced the design of many. Trailers reveal details of upcoming dieter rams documentary. The film is the first to ever document the now 84yearold designers life and career, which spans more than 50 years.
A short teaser for the documentary rams, about legendary german designer dieter rams. Nov 19, 2018 american filmmaker gary hustwit known for his design trilogy helvetica, urbanized and objectified has finally revealed rams, the fullfeature documentary on legendary german designer dieter rams. Gary hustwit discusses his dieter rams documentary rams. In this acclaimed documentary from the maker of helvetica, renowned designers such as dieter rams and marc newson talk about the significance of the. The fly has the sort of purposeful unease that still strikes a chill, fiftyone years later. Although it shows the state of affairs and different points of view, its scope is too narrow, mostly focusing in well known designers, curators, critics and studios from the us, europe and only one from asia n. The unfortunate reality in documentary filmmaking is that much more footage gets shot than is ultimately used in the film. The director of the acclaimed design documentaries helvetica, objectified, urbanized, and rams. Explore our complex relationship with manufactured objects and the people who design them. Directed by gary hustwit helvetica, objectified, urbanized, rams is a documentary portrait of dieter rams, one of the most influential designers alive, and a rumination on consumerism, sustainability, and the future of design. That phrase is repeated almost like a mantra in rams, a documentary portrait of. The only place where i think gary missed the mark is one sequence in the film where dieter s ten principles are introduced alongside a rather overwhelmingly animated set of videos of braun objects in use.
If you know who dieter rams is, you might get a kick out of seeing him trim his bonzai. The first feature documentary about dieter rams on kickstarter. Dieter rams as little design as possible front cover of sophie lovells dieter rams. For over fifty years, he has left an indelible mark on the field of product design and the world at large with his iconic work at braun and vitsoe. Rams is filmmaker gary hustwits new documentary about legendary designer dieter rams. Hustwits documentary on the design luminary, simply entitled rams, is now complete and being screened in select cities before its release in december across various streaming services. Innovators in the field including braun consumer products giant dieter rams, apples jonathan ives, and ideos david kelley are unsurprisingly articulate about their vocations role in casting humanitys future, making intuitive observations about societal trends like the increasing separation of form and function in the digital era. Preserving dieter rams design thinking for the future. In an exclusive interview, director gary hustwit says the german designer regrets not.
Director gary hustwit helvetica looks at the creativity at work behind everything from toothbrushes to tech gadgets, profiling the designers who reexamine, reevaluate and reinvent our manufactured environment on a daily basis. Gary hustwit is making the first feature documentary about. Rams isnt just the story of dieter rams made with the same formula for objectified or helvetica, its something entirely new. Rams is a documentary portrait of dieter rams, one of the most influential designers alive, and a rumination on consumerism, sustainability, and the future of design. Dieter rams was born on may 20, 1932 in wiesbaden, hesse, germany. Can you talk about why you chose rams for the subject of this documentary.
For nearly 30 years dieter rams served as head of design for braun until his retirement in 1998. Gary hustwits dieter rams documentary is finally here. Mar 05, 2019 dieter rams admits playing a crucial part in the global problem of overproduction in a new documentary film. Dieter rams born 20 may 1932 in wiesbaden, hessen is a german industrial designer and retired academic closely associated with the consumer products company braun, the furniture company vits. Workplace 2016, 64 minutes is a film about the past, present, and future of the office. The man who all but invented consumer product design as we know it today. The guardian to quantify his impact, you need only look at the millions of apple products in our pockets. Dieter rams features an allregion bluray disc of the film and bonus extras, plus an 80page hardcover book of photographs by gary hustwit, with a foreword by dieter rams and an essay by sophie lovell.
Gary hustwit helvetica, objectified, urbanized is back with a documentary focused on legendary industrial designer dieter rams, one of the most influential designers alive. For over fifty years, rams has left an indelible mark on the field of product design with his iconic work at braun and vitsoe, and his influence on apple. Dieters philosophy is about more than just design, its a about a way to live. Trailers released for first feature documentary about dieter. Gary hustwit, the director of helvetica,em, objectified, and urbanized, points his camera at famed designer dieter rams the director of helvetica is making a documentary on dieter rams wired. Dieter rams wants silicon valley to stop fast company. Designer dieter rams to take center stage in new gary. A colorful character who was not only ahead of her time but helped to define it, peggy guggenheim was an heiress to her family fortune who became a central figure in the modern art movement.
Free with museum admission, the exhibit dieter rams. The industrial designer that revolutionizes the approach and belief of less is better. Lisa immordino vreeland follows up her acclaimed debut diana vreeland. Still from rams gary hustwit is the director best known for bringing design documentaries to the big screenincluding helvetica, the first only. Documentary series exploring the history of design. Made by gary hustwit for the 2016 venice architecture biennale, it looks at the thinking, innovation, and experimentation involved in creating the next evolution of what the office could. Features an allregion dvd of the film and bonus extras, plus an 80page hardcover book of photographs by gary hustwit, with a foreword by dieter rams. Dieter rams quotes author of weniger, aber besserless but. Designer dieter rams to take center stage in new gary hustwit documentary and you can help make it happen by contributing to the kickstarter campaign by. Wallpaper caught up with hustwit to discuss the making of rams, which hits screens this autumn.
We caught up with hustwit to ask him about the making of the film, rams design philosophy. Dieter rams is one of the most influential designers on the planet, said hustwit, who first met rams in 2008, while filming a documentary called objectified about the creative minds behind. It is a documentary portrait of dieter rams, one of the most influential designers alive, and a rumination on consumerism, sustainability, and the future of design. The two first met when filming objectified, and rams revealed. Gary hustwit, the director of helvetica, talks with dieter rams, marc newson, jonathan ive, and other renowned designers behind some of the worlds most iconic products. Features an allregion dvd of the film and bonus extras, plus an 80page hardcover book of photographs by gary hustwit, with a foreword by dieter rams and an essay by sophie lovell. Truly stirring is the occasional title that feels jarringly modern. A scene from rams, gary hustwits new documentary about legendary designer dieter rams, with original music by brian eno. The book includes indepth discussions with designers and thinkers like paola antonelli, alejandro aravena, chris bangle, michael bierut, ronan and erwan bouroullec, neville brody, tim brown, amanda burden, david carson, matthew carter, candy chang, yung ho chang, noah chasin, james corner, wim crouwel, ellen dunhamjones, tobias frerejones, experimental jetset, dan formosa, sir norman foster.
The complete interviews gary hustwit, jonathan ive, dieter rams, rem koolhaas, marc newson, massimo vignelli, norman foster, erik. It touches on topics such as sustainability, consumerism, and the future of design. Made by gary hustwit for the 2016 venice architecture biennale, it looks at the thinking, innovation, and experimentation involved in creating the next evolution. May 31, 20 legendary industrial designer dieter rams visited artcenter college of design in april 20.
Fukasawa design book publishers phaidon started to realize that there is a lot of good design. It isnt some critical academic work, but its nice to see someone explaining design and show how it permeates every facet of our lives. Modern design needs a refresher course, period your background is in producing some of the most seminal music related documentaries ever. Rams will be screening as part of the australian international documentary conference at acmi. Rams is a design documentary, but its also a rumination on consumerism, materialism, and sustainability. In 2008, gary interviewed dieter for his documentary objectified, but was only able to share a small piece of his story in that film. Dec 14, 2011 we spoke oneonone with industrial design pioneer dieter rams at a retrospective of his work now on view at the san francisco museum of modern art. Dieter s philosophy is about more than just design, its a about a way to live. The objects dieter designed at braun and vitsoe have touched the lives of millions of people think of iconic.
Rams is the subject of rams, a new documentary by helvetica and objectified director gary. Rent objectified 2009 on dvd and bluray dvd netflix. By adhering to design principles, dieter rams and dietrich lubs, created an icon of modern design. Its about getting rid of distractions and visual clutter, and just living with what you need. Rams by gary hustwit, documentary about dieter rams. Jun 22, 2016 gary hustwit, the director of the documentaries helvetica, objectified, and urbanized, is making a featurelength documentary about the life and work of designer dieter rams. Made by gary hustwit for the 2016 venice architecture biennale, it looks at the thinking, innovation, and experimentation involved in creating the next evolution of what the office could be. You might enjoy watching jonathan ives wipe shmutz off of his iphone screen, or hear people talk about the birth of user interface design. In the case of helvetica, objectified, and urbanized, over 100 hours of conversations we filmed with an incredible group of designers. Ten principles for good design by dieter rams by george konsolidis. In 2008, i had the honor of interviewing dieter rams for my documentary objectified, but i was only able to share a small piece of his story. Today we are delightful to share this kickstarter project that every single designer should be aware about. Rams is a documentary film about german industrial designer dieter rams, directed by gary hustwit.
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